Web Design & Website Development

Enhance the Look of Your Site

The first impression for an Internet visitor of your company, obviously, is your web site. This is likely your first and last chance to make a favorable impression on that potential customer; it is said that “Image is everything.”

However, aesthetic value, by itself, is not enough. Great web design goes far beyond that, and that is where many web programmers miss the mark. Your site should highlight your brand and company feel, effectively communicate your mission, and be appealing to your potential customers. Even with that said, if you appear so far down in the search engines that no one ever finds your site, what good is it? It is necessary for your site to be optimized in such a way that you rank well in the search engines (e.g. at the top of the rankings instead of the bottom).

So before you buy a “cookie-cutter-template” site, ask your potential vendor these questions:

1. Will it be designed with usability in mind?

2. Will it be optimized to load quickly?

3. Will it be compliant with current usability and accessibility standards? (For example, “Will fill this in for me please.”)

4. Will the content be all original so that you are never faced with a copyright infringement lawsuit?

5. Will Google, and other search engines, be able to easily index your site?

6. Will the site be – and this is most important – will the site be compliant with Google and other leading search engine’s policies so that your site is included instead of excluded?

7. Will the developer do critical key word research on your behalf and then build a Search-Engine-Optimized site so that you can achieve the highest rankings possible?

At Arachnid Creations, our team carefully builds all of these things into your site so that you can reap the maximum benefit, the most profit, and experience the fewest headaches.

See our Full Service Standard Web Development package!

Please send us an email or call us at 760-618-1006.